Start Great subject lines for dating emails

Great subject lines for dating emails

By personalization I don’t mean incorporating a user’s name into the subject line – this has become so common practice that many users glaze over these as spam.

Your subject line is your first (and maybe your last) impression on users.

People are inundated with boatloads of information – more than ever before in history! The chances of your email being ignored are pretty high – unless of course, you have a rockin’ sockin’ subject line.

Thrillist knows Thrillist is doing a ton of other stuff right too; they’ve got lists, localization, and pay tribute to a holiday.

Who doesn’t want to impress their buddies with fun Guinness facts on St. Question marks and unusual punctuation offer another method for standing out from the email masses.

Most of these subject line examples involve updates or notifications connected with a user’s social media activity, order status, etc.

These emails have a specific purpose, and so their subject lines should be specific as well.

If this new setup sticks, pictures will usurp subject lines as the pivotal email element. This tends to be why top 10 lists are so successful – lists are easier for our brains to process and they create curiosity, in addition to providing the promise of a quick and easy read.